Miss Brazil Univ - the best & the worst in all times

The Miss Brazil is on of the most traditional pageants of the world, since 1954. In 1952 and 1953, the country did not have candidates. This also ocurred in 1990.

The 50 and 60s
These were, how the brazilian experts, the best decades of brazilian pageantry. The contest was the 2nd most popular show in Brazil, able to fill arenas of sports. The "Maracanãzinho" received, in the 50 and 60's, more of 30 thousand people for the final night of the event (pics).




The 70s
In these years, began the decadence. The public fell and fell and in 1980 the franchise was sell for a new TV, SBT.

The 80 and 90s
The new TV transformed the Miss Brazil in a stage show. In the new format, the miss waited his votes on the stage in front of the judges, public and presenter (Sílvio Santos, a very carismatic presenter in Brazil). The audiences, however, continued falling.
In the 90’s, de TV SBT sold the franchise to Marlene Brito. In these years, Brazil did not broadcast the pageant and the greatest sponsors withdrew.
The 80’ and 90’s are considered the worst years of Miss Brasil by brazilian experts.

The 2000s
In 1999 a new Organization bought the franchise: Gaeta Promoções e Eventos, and the pageant go back to the TV broadcast. However, the results on MU were not the best: only a top here or there. A little revitalization began in 2007, when Natália Guimarães placed as 1st runner-up. This captured, again, the attention of the public.
In final of 2010, the Band TV – who was the broadcast canal – purchased the franchise, and after make the Brazil a host-country (in 2011 and probably in 2014), the country was back to the top 5 (2011, 12 and 13).

PS: in 2006, MBUniv and MBWorld were separate. A new Org purchased the MW franchise.
See more: [You must be registered and logged in to see this link.]